Open Houses: Events to Be Remembered
March 10, 2009
With the first signs of blooming forsythia, crocuses and daffodils, we will celebrate the end of a very long winter. Homeowners and brokers will be relieved that driveways and walkways will not need to be shoveled and plowed for showings and open houses. We will all be celebrating the spring season in hopes that buyers will embrace the opportunities out there for them to find the homes of their dreams.
Open Houses are a wonderful way to allow buyers the opportunity to freely explore properties on their own. In many cases, this is their first step before they find a broker to help them. Buyers are not only evaluating the homes, but they are searching for a broker that they feel a connection with. It’s the broker’s opportunity to present their listed home and to meet prospective buyers for the first time.
First impressions are everything with respect to the location, condition, features of the home as well as with broker’s presentation of the home and his or her ability to communicate with the buyers.
Think of an Open House as an invitation to a lovely event. Brokers and seller should create ambiance by playing soft music in the background, and by displaying fresh flowers, and a slide show of pictures of the property on a laptop. Brokers should provide color property fliers for buyers, and have some cookies or other refreshments.
The broker and seller’s first goal is for everyone who walks through that open door to remember how pleasant it was in that home. Creativity and elements of the unexpected will ensure that a listing will have a lasting impression on buyers.
Open Houses can be presented around a theme or holiday such as St. Patrick’s Day.
Click here to view upcoming open houses. Residential Properties open houses are typically held on weekends and are updated on the prior Thursday.
We are excited to announce in our 